XLR Group » MAIL ORDER COMPANY

MAIL ORDER COMPANY

CONSULTANCY, SUPPORT & DEVELOPMENT

The client is a specialised mini-department store, set in the beautiful Scottish countryside. Despite their remote location, they have built a thriving retail business, which developed a strong mail order division. Faced with the loss of the developer of the mail order system, the client was concerned about their ability to maintain the mail order system, which still required considerable onward development.

XLR took over the system maintenance, providing support via dial-in connection. Once the existing system was stabilised, XLR undertook the required development to enable much faster stock management information.

10 Steps to Success

1. Find businesses using the XLRNT data hub. Search by business type, size, turnover, etc

2. Send out a promotion to all these new contacts, tracking opens and click throughs

3. XLRNT immediately alerts you when people visit your landing page so you can call them back immediately

4. Organise, categorise and assign new leads to the relevant sales people

5. Qualify and quantify the business opportunity

6. Schedule meetings and follow up tasks

7. Convert the lead to a sale!

8. XLRNT can automatically create a sales follow up call to ensure customer satisfaction

9. Analyse the success of your promotions and even compare promotions side by side

10. If desired, you can be automatically reminded to call a customer back months after the sale, asking if they would like to re-order.

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